When engaging the shopper of today realize that experience is a key
component of most any purchase, and the need to rise above the competition is
ever increasing when more than 3,000 ad impression on average are being
presented to consumers each and every day.
Retail stores from the giant chains to local homegrown stores need to attract attention to their products, services and sales. With interactive adhesive rear projection film window posters you will stand out with full motion graphics and ads in a world of static posters and banner.
Consumers love to interact, just look at social media, picture mail and texting. Be a step ahead and turn static windows and posters to digital posters and interactive signage with rear projection film, connect and reach people on current platforms. With our touch screens and adhesive rear projection films you can turn any window or display interactive with ease.
To turn an average consumer into a client you must catch their
attention and engage them. Mall or strip mall retail establishments
would
promote the current specials, new products, exclusive window
opportunities only
found on the storefront glass with adhesive rear projection film that generates attention and foot
traffic to the store.
Adhesive Rear Projection Film –
In today’s
society we are addicted to eye candy, everything is getting bigger, brighter
and bolder and so must go the brick and mortar storefronts; with the
advancements of handheld digital smart phones and social media, texting etc. it
is getting increasingly harder to grab the attention or perspective buyers
passing your store.
It is important to realize however that if you can break
them away from their fascination with their portable devices that you have an
excellent chance at securing a customer that will stick with you.
This is not about keeping up with the Jones’s but rather advancing with the times in an effort to survive and conquer in this rapidly changing economy and marketplace; and like we have all heard before “there is no challenge like the one at hand.”
So how do
we ignite our storefront windows with something that will somehow inspire our
perspective clients to give us a moment of their time and hopefully create new
customers?
Convert all
or part of your storefront into an animated and possibly interactive display;
you can do this easily with an adhesive rear projection screen.
This type of rear projection screen is not the one you have seen in the boardroom or at the movies but rather a highly intelligent and sophisticated rear projection film surface that will apply right to your glass window and once “lit up” with a projector will provide an awesome eye catching in the consumers face display that will inspire local traffic to see what you are all about.
How do we
know if this works and what is our basis for this claim? Well that’s easy – all
of the major retailer including makeup companies, jewelry stores, and
department stores have been migrating towards these concepts and technologies
for the last several years.
In fact
more than 5 years ago I was in San Francisco and eating across the street from the
Ritz Carlton an d noticed they had a projection screen in their window; so I
finished eating and walked over to see what type it was. They actually had an
extremely expensive rear projection screen in their street level sales location for their new
condos that were being built downtown; the funny part was you could barely see it
even though there was a humongous projector powering it.
This projection screen
that was used is so expensive in fact that nowadays you can buy an entire
storefront rear projection display system for less than just the screen price;
that screen was also lacking the significant advancements in technology that we
have come to achieve today.
The screen used in the Ritz Carlton location was 4 pieces of rear projection film applied to the window and butted up to each other to form one screen about the size of a 42” flat screen TV; our roll widths a couple years ago were limited to 40” then 48” and now 60” rolls are a standard which will yield a 122” widescreen adhesive rear projection film making the industry’s largest seamless screen sizes.
To make
your projects easier and as painless as possible we have assembled a list of
quick ship type kits that can ship in as little as 24-48 hours after order;
these kits contain everything you need to transform your static storefront or
window into a digital storefront. Kits can contain some or all of the following
items – adhesive rear projection film cut to your requested size, projector,
mount, cabling, digital signage controller, mini PC, power conditioner,
anti-glare film, interactive touch screen, window speakers and more.
If you
have a good feeling for what you need we can simply get you squared away over
the phone or via the website but say this is your very first project and you
are looking for assistance we also will help you determine the appropriate
product combination's that will compliment and add to your existing marketing
efforts.
Fortunately
as with most innovative products the technology has increased at a rapid rate
and the costs are coming down; since that day in San Francisco we have pushed
the envelope of on or in window projection technology and we can proudly say we
offer rear projection film that is truly worthy of being called technology and now
used by many of the most famous retailers in the world.
As always
there is no pressure to purchase, although you may be asked we at no time will
put pressure on you to make a decision until you are absolutely ready on your
own. With any investment it is important to understand what it is you are
putting your money into and what you can expect once you place the order so
feel comfortable with the decision you have made to contact SSI about adhesive rear projection film.